Delisoy Rebrand
Delisoy is a plant-based food and beverage brand with over 25 years of history and a strong presence across Central America. Its rebrand supports an evolution from a soy-focused brand into a broader source of plant-based nutrition for consumers at every stage of life. My work included creating the brand’s children’s mascot, developing the packaging system, and designing key visuals for the rebrand’s launch.
I created a giraffe mascot whose appearance transforms with each flavor, giving Delisoy a memorable and flexible character that connects plant-based nutrition with growth, energy, and discovery.
I developed the packaging through custom illustrations and a brand-wide Pantone color palette, creating a younger, more energetic, and modern presence within the plant-based beverage category.
